About Mark Noel

A Career in Public Safety

1. 1992

   Deputy Sheriff, Cobb County, Georgia

   Paid his own way through college working as a deputy with the Cobb County Sheriff's Office in metro Atlanta.

2. 1995

   Physics Degree, Georgia Tech

   Earned a B.S. in physics with minors in psychology, and published research on human memory and false memories, which is central to eyewitness identification.

3. 1997

   First-Responder Training, Dartmouth

   At Dartmouth's Institute for Security Technology Studies, built simulations and training for agencies including the Army National Guard, NIJ, and DHS: Weapons of Mass Destruction and HAZMAT response, mass-casualty events, and incident command.

4. 2007

   Attorney and Litigator

   Intellectual property litigator who also took on pro bono cases involving forensic evidence, DNA testing, and eyewitness identification procedures.

5. 2010

   Co-founded First Legal Technology Company

   Became a leading expert in applying machine learning and AI to investigations, helping corporations and government agencies find the relevant evidence in huge volumes of data.

6. 2024

   Sold Second Legal Technology Company

   Testifying expert in electronic evidence; frequent speaker and author on using technology to augment professional practice.

Law Enforcement and Science

Mark paid his own way through the Georgia Institute of Technology by working as a deputy sheriff with the Cobb County Sheriff's Office in metro Atlanta. He earned a physics degree along with several minors in cognitive and social psychology, and published research on human memory function and how false memories form. That topic is central to getting eyewitness identification right.

Mark has held several firearm instructor certifications from the NRA and the Boy Scouts of America, and he has served as a hunter education instructor.

Training the People Who Respond First

Mark spent seven years at Dartmouth's Institute for Security Technology Studies and Interactive Media Lab, building simulations and training programs for agencies such as the Army National Guard, the National Institute of Justice, and the Department of Homeland Security. The work included developing first-responder training programs on weapons of mass destruction (WMD) and HAZMAT response, mass-casualty events, and incident command, which is how every major wildfire and search operation in Park County is run.

He also helped produce two firearm safety videos and courses for New Hampshire schools, as part of a coalition that included Dartmouth Medical School's Injury Prevention Center, firearms maker Sturm, Ruger & Co., and firearms instructor Massad Ayoob.

Attorney and Technology Expert

In law school and afterward as a litigator, Mark drew on his law enforcement and scientific background in several pro bono cases involving forensic evidence, DNA testing, and eyewitness identification procedures.

In 2010 he left law practice to co-found his first legal technology startup. (His second legal technology startup was acquired by a global legal services company in September of 2024.) He has since become a leading expert in electronic evidence, with particular focus on using machine learning and artificial intelligence in investigations, helping large corporations and government agencies sift through mountains of data to quickly and defensibly find the evidence that matters.

“Law enforcement must be effective, efficient, and fair to everyone. Those goals don't compete. They depend on each other.”